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Glossary Terms
Product Marketing
Product Marketing
Product marketing is a process of promoting and selling a product to a customer.
“77% of buyers want different content at each stage of the product research process”
https://kapost.com/b/product-marketing-strategy/
Resources
3 Stats That Will Change Your Product Marketing Strategy
5 Marketing Technologies High-Tech Companies Are Adopting
The Secret Lives of Product Marketers And Why The Good Ones Have the Power to Transform Your Brand
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