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Start by seeing how you compare to other nonprofits in your local area and specialty.
The numbers speak for themselves. Digital marketing is one of the key ways to get your nonprofit online for your volunteers, donors, and members to see and find. We’ve compiled some of the top statistics that we utilize to showcase the sheer power of digital marketing for nonprofit organizations.
With over half of your marketing budget being spent on digital marketing channels, it’s important to have one that reflects your brand, and values and is results-driven so that you can showcase your nonprofit services to the web. It’s also important to have a quality relationship with a digital marketing agency that is holistic and knows exactly how to curate a marketing strategy just for you.
Example: One nonprofit spends money on posters, fliers, an ad in the local paper, and a billboard on a nearby town. Another spends their budget on a website, video content, social media posts, and a digital advertising campaign. While the first organization may see more short-term returns, the second has greater potential for long-term growth and a larger net of discovery, and therefore a better chance at more bookings—anyone can see your website, only a few people in your area will see a billboard or a flier.
How the world sees you is important—especially when it comes to services as crucial as those provide by nonprofits. That means that over half of the world is utilizing digital marketing to make it’s mark. Whether it’s through digital ads, web design, SEO best practices or more, the future of marketing is digital.
Example: Social media alone is used by over 4.7 billion people. Will your marketing net you that much traffic? Probably not. But you can get a small piece of an expanding market by investing in digital marketing now, before it solidifies and territories become increasingly more difficult to enter into—before that 55% becomes 65%, 75%, or even higher.
Having your nonprofit online is the top way to increase the reach of your mission, as well as being accessible & visible to the world. With a majority of users using the internet to find and search out information, it’s important to have your website rank so that you can be an information leader in your niche.
Example: Someone is looking for a place to volunteer, and ends up going down a rabbit hole. After reading about various causes, they realize what they want to contribute to. They search for nonprofits in their area, and because your site is optimized, they find you.
Your mission is an integral part of who you are as a nonprofit. Without it, there’s really not much of a point to the organization in the first place.
Any nonprofit digital marketing agency that would sacrifice that is making an untenable deal. Short term gains, even long term gains, do not warrant the desertion of values. What’s the point of getting where you want to be if you’ve traded every part of who you are away by the time you get there?
Our nonprofit marketing agency holds to our own core values and mission strongly, and we do the same for our clients. Your mission, who you are, should come through no matter the campaign or initiative.
With our team, you can rest assured your mission will be heard by more people than ever, and in the way they deserve to hear it, and you deserve to have it heard.
Here are some necessary questions you’ve probably asked yourself, but bear repeating for the purpose of discussion:
Our nonprofit digital marketing agency can help you build out or improve methods across a variety of digital channels to cultivate the numerous relationships your organization depends on.
Whether it’s social media marketing, web design with built-in donor, volunteer, and member resources, or digital ads that promote your events and mission, we can help. With us, you’ll maintain current relationships like never before, and be discovered by those who may never have found you otherwise.
A nonprofit digital marketing agency can seem like a cold idea—the Internet is impersonal, and commercial, and has a marked track record of holding nothing sacred. The complete opposite of a nonprofit.
You deserve a nonprofit marketing agency who can build a website and a digital marketing strategy for your organization that keeps that little hearth of who you are alight, even in the cold realm of the online world. You deserve an opportunity to spread that warmth to whoever needs it, however you can.
With our team by your side, that’s what you’ll get. Think of us as your digital sherpas, guiding you through a treacherous, but necessary, mountain pass. We’re experienced professionals, specialists in our field, who are ready to help you summit every peak, descend every ravine, and reach your final destination, wherever that may be, and however you may need to get there. Whenever you need us, we’re there. However we can help, we will.
From websites with broad functionality—donor portals, volunteer forms, event rosters—to social media campaigns that connect you with audiences new and returning, to digital advertising that gets you seen at the top of search, and more, we’re here to help with everything we can give. We’ll make sure you get where you’ve always deserved to be, no matter what.
So, if you’re interested in making that trek and growing your organization online, reach out to our nonprofit digital marketing agency. We’re ready to help, and we’re only a call or an email away, today!
Receive dozens of beautiful designs from our professional design team.
Custom developed & designed websites ranging from 1-50+ pages.
Manage your online reputation with ease. From listing sync to review generation.
Make the most of your digital advertising budget.
Grow a following with a well-defined content strategy and designs to go with it.
Turn your leads into conversions with our lead nurturing strategies and tools.
Start by seeing how you compare to other practices in your local area and specialty.
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